The Spreadsheet
RepWolf began as a spreadsheet to help stop my kids from driving their mom crazy during their summer break in 2024. I have four kids, including 10-year-old twin girls who were really getting into competitive soccer. The twins love structure and being challenged, so I put together a Google spreadsheet with three basic soccer drills that they could do at home. I rewarded points for completing drills, and for consecutive days of training, they earned bonus points. I assigned a point target for the challenge, and off they went. The core product maintains this simplicity today.
Within a few weeks, I noticed an improvement in their touch at practice. Other parents and coaches noticed too. I shared my prototype with a couple of parents and realized that it may be worth building something better than a spreadsheet. Along with the challenges, we were sharing motivational quotes and videos via email. Also, the twins were logging their game experiences in a Word document journal. Getting everything in one place seemed like a no-brainer.
Making It Stick
The one thing I kept coming back to was reducing friction. If a coach can’t set up a challenge in a few minutes, they won’t use it. Also, if a kid feels overwhelmed, the extra training feels like work. For my kids, I build challenges that last about 3 weeks. Long enough to get better, but not so long that it seems like the end will never come. I keep their daily training to about 15-20 minutes. It’s short enough to fit around a busy schedule with games, practices, birthday parties, and homework. The consistency builds discipline, which is more important than a strong weak foot (even though a strong weak foot is pretty important).
Hunting for Reps
You hear people say all the time that improving at anything is about putting in the work and getting the extra reps. That’s what RepWolf does. It’s not a replacement for coaches, practices, private training, or games. It’s about enabling your athletes to maximize their growth when they’re alone, giving them the structure they need to challenge themselves every day.